Essentials Collection SUR538

Seiko, founded in 1881 by Kintaro Hattori in Tokyo, began as a watch and clock repair shop before launching its first wristwatch, the Laurel, in 1913. The Seiko brand debuted in 1924, symbolizing precision and craftsmanship. In 1969, Seiko revolutionized the industry with the Seiko Astron, the world’s first quartz wristwatch. The company also pioneered technologies like the Kinetic in the 1980s and Spring Drive in 1999, blending mechanical elegance with quartz accuracy. Today, Seiko is renowned for its innovations and diverse offerings, from affordable watches to high-end models under its Grand Seiko line.