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Florence Diamonds R48912703

Regular price $1,250.00

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Free returns within 10 days, please make sure the items are in undamaged condition.

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Support Online

We support customers 24/7, send questions we will solve for you immediately.

Product Description

The harmonious design of the Rado Florence Classic calls to mind the elegant domes and towers of the city from which the collection takes its name. With quality quartz movements and innovative Rado edge-to-edge metallised sapphire crystal, these are Swiss-made pieces designed to stand the test of time. Rhodium-plated hands glide above four full-cut diamonds set as indexes at hours 3, 6, 9 and 12. Their sparkling presence is underscored and celebrated in the new Florence Classic collection by the return of the famous Jubilé logo.

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July 10, 2025
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Brand History

Rado, founded in 1917 in Lengnau, Switzerland, began as the Schlup & Co. clockwork factory. The brand launched its first collection of watches in 1957 under the name Rado. Renowned for its pioneering use of materials, Rado introduced the DiaStar in 1962, the world’s first scratch-resistant watch. The company continues to innovate with high-tech ceramics, sapphire crystal, and plasma treatments. Known for its sleek, modern designs, Rado has earned the nickname “The Master of Materials.” Today, it’s celebrated globally for its fusion of cutting-edge technology and timeless elegance.